Sabtu, 15 Desember 2012

Startup Struggles: The Greatest Problems Entrepreneurs Face Today

It's no surprise that people want to be their own boss, and becoming an entrepreneur is a logical progression when you start following that style of thinking. Many entrepreneurs start a new venture because they're passionate about the field they're involved in, and they see a new way of approaching common challenges and doing things differently. Which in many cases, means you'll have to convince a lot of people to believe in you enough to give you money.

The thought alone of not having some overzealous manager ' or lurking art director ' breathing down your neck every second of the day is enough inspiration for most. Unless you like close talkers, then your happy right where you are.

Entrepreneurs face a myriad of obstacles and challenges while trying to nurse their fledgling business to full health. 'More than credit or failing real estate values, the most challenging problems reported by startups are slow sales and unpredictable business conditions.' Many of us think we have the next great idea for a product or service that will change the world. We all want to create something that could be the next Pinterest, Instagram, Spotify, or Twitter. The problem is we need to get everyone else to believe in us as well.

While slow sales and unpredictable business conditions can be disheartening for even the most courageous entrepreneurial warrior. But, getting advice from people who've walked in their shoes before can have a remarkable impact on overcoming startup struggles.

A couple key takeaways from the graphic to look at more in-depth are: 

  • Customer retention ' and their affect on your company's bottom line.
  • Lead nurturing ' following up within 5 minutes of a potential customers submission.
  • Obtaining credit ' 20% of business owners said they didn't apply for funding because they feared their application would be denied.

via: Clarity

This article is an original contribution by Neil Spencer.

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